After experiencing phenomenal growth, Austin’s green living home improvement store, TreeHouse, plans to expand — though it’s not yet saying where.
TreeHouse experienced 60 percent year-over-year growth from 2013 to 2014, according to the store partners, putting it in a position to raise financing to expand into new markets.
Co-founder and president Jason Ballard credits the store’s unique range of offerings that stress sustainability and design with making TreeHouse a success. The 25,000 square foot store, at 4477 S. Lamar Blvd., offers everything from green cleaning products to whole-house rain capture, energy and solar systems. The blend of curated, healthful and non-toxic wares helps people raise the bar on their own home improvement goals, according to Ballard.
“Instead of just flirting with energy efficiency or healthy cleaning products, we use innovation to help people jump to having a healthy, efficient home,” he said. “We are happy to sell you one LED light bulb, but that’s not really moving the needle when it comes to your own comfort, reducing your energy bill, and perhaps most importantly helping the world.”
Last year, TreeHouse’s solar system sales rose by 200 percent, one of the signals that the store is ready to expand into new markets, Ballard reported.
TreeHouse opened in 2011. Its goal is best stated on its website where it notes that “Nature Matters: Houses come in all shapes and sizes, but nature is the home we all share. We believe nature is a gift entrusted to us and we have the responsibility to cultivate, protect and care for it. At TreeHouse®, we want to provide everyone with the opportunity to live out that responsibility in their own homes.”