FROM GREEN RIGHT NOW REPORTS:
A new survey by BBMG has found that 77 percent of consumers say they can make a “positive difference” by buying products from socially and environmentally responsible companies.
And nearly as many respondents (72 percent) say they have “avoided purchasing products from companies I disagree with.”
The results, according to BBMG, show that companies face significant risks and rewards based on their corporate behavior.
Company behavior drives person-to-person recommendations as well, with 55 percent of the consumers polled saying they often “encourage others to buy from companies that are socially and environmentally responsible.”
