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May 032011

From Green Right Now Reports

Disneynature reports that its campaign to “Save the Savanna” through donations based on moviegoers who saw African Cats during its opening week (April 22-28, 2011) will help protect more than 50,000 acres of wild land in Kenya.

The protected area in Kenya’s Amboseli Wildlife Corridor will be managed by the African Wildlife Foundation, which received a Disneynature donation based on ticket sales to the movie. The preserve will be about the size of 100 Disney Animal Kingdom Theme Parks, and will provide expanded habitat for lions, cheetahs, elephants, zebras, giraffes and many other animals living on the African savanna.

The corridor is critical to wildlife because it helps provide safe passage for animals between the Amboseli, Tsavo West and Chyulu Hills national parks.

“We’re so proud that audiences nationwide have embraced the film and the ‘See “African Cats,” Save the Savanna’ initiative,” said Alan Bergman, president of The Walt Disney Studios. “The conservation efforts Disneynature has supported so far span the globe—from planting trees in Brazil, to preserving coral reef in The Bahamas and now protecting this essential passage in Kenya—they’ve become an extraordinary part of our films and audiences have played a key role in helping our planet.”

“The ‘See “African Cats,” Save the Savanna’ program transformed the moviegoing experience into tangible on-the-ground conservation action,” said Dr. Patrick Bergin, CEO of the African Wildlife Foundation.

“The commitment of Disneynature combined with the passion of moviegoers will raise critical funds to conserve the land that the magnificent species featured in “African Cats” call home. Through this amazing collaboration, we celebrate our 50th Anniversary together with Disneynature and all the people who are helping establish the Amboseli Wildlife Corridor.”

Disneynature expects to make additional contributions to the African project, based on the sales of artwork and jewelry inspired by the film and of  Jordin Sparks’ “The World I Knew” single.

Disneynature’s conservation efforts began with the release of “Earth” (2009), for which three million trees were planted in Brazil’s Atlantic Forest. The program in support of “Oceans” (2010) helped establish 40,000 acres of marine protected areas in The Bahamas, which contain miles of vital coral reef.

“African Cats” continues in theaters.