August 3rd, 2010
Image: H2Orange.com
What’s orange, clear and not very green? The University of Texas’ at Austin’s newest brainchild – water in a plastic bottle that is a replica of the university’s iconic 307-foot-tall clock tower – is called H2Orange.
For the first time, the university has licensed the use of the tower for a consumable product.
Barbara Kessler
Andrew Winston
Danielle Nierenberg
Anthony Swift
