June 30th, 2009
By Michele Chan Santos
Green Right Now
Green-minded visitors to northern Colorado should consider a tour of the New Belgium Brewing Company in Fort Collins. New Belgium, best known for its Fat Tire Amber Ale brand, is one of the most environmentally progressive breweries in the world. The brewery has used wind-powered electricity since 1999, and green-design methods have been incorporated throughout the company. I visited the headquarters on a recent trip and discovered that many aspects of company life are dedicated to sustainability.
New Belgium sponsors a charity bike-and-music event called “Tour de Fat” in eleven cities in the United States, including Austin, Chicago, Minneapolis and Portland, that encourages people to trade their car for a bike, at least for a day. At Tour de Fat events, beer is served in compostable cups, and performers take to a solar-powered stage. (A Tour de Fat schedule is online.)