After the Environmental Working Group released research on toxins in beauty products showing that teen girls could be especially vulnerable (see our blog), we took a closer look at alternative beauty supplies. These products opt for botanicals and other natural and organic ingredients over the suspect synthetic chemicals — phthalates, parabens and made-made fragrances — that can lurk in your body butter and play games with your hormone or immune system.
The happy news: Natural products are gaining ground in stores. We found everything listed below at Main Street outlets like Target, Walgreens, Ulta, Drugstore.com, Amazon.com., and Whole Foods. And the labels are getting quite explicit, many note when they’re paraben- and phthalate-free. While we can’t scientifically endorse the samplings below, we can say we have used most of them and found them to be effective — and as pampering and great-smelling — as many of their conventional cousins.