Prang Art Markers unveils a take-back program in response to kids frustrated with Crayola’s lack of recycling

When last we left them, the kids of Sun Valley Elementary in San Rafael, Calif., had petitioned Crayola to take back their used markers.

It just got really easy to decide which art markers are the greenest.

It was a straightforward ask by people in the single-digit age range who’d noticed that other companies were taking back goods and probably also that their parents were slinging recyclables to the curb every week. So they spoke candidly to Crayola about the corporation’s markers, which they worried end up in the land fill after they are used.