By Barbara Kessler
Green Right Now
This just in from the inaugural Greenwashing Forum in Portland: Four out of five people say they’re still buying green products, even in the midst of the U.S. recession, according to a new opinion poll.
And they thought we were clinging to our guns and religion out here in the hinterlands!
The study, commissioned by Green Seal, a green certifier, and EnviroMedia Social Marketing, which founded the Greenwashing Index, looked at opinions and green behaviors.
It found that:
- About 50 percent of the 1,000 people survey say they are buying just as many green products now as before the economic downturn