November 30th, 2010
‘Tis the season for giving, but what how does the environmentally-conscious shopper weave a bit of good stewardship into all that holiday generosity?
Before making a list of energy-efficient gadgets or rushing out to buy your spouse a brand new electric car, consider a little more expanded approach to gifting “green.”
For several years now, my wife has given our eco-friendly offspring (and a few friends) a donation to Heifer International. You’ve probably heard of Heifer: They’re the folks who literally provide heifers (young cows), goats, sheep, llamas, rabbits, chickens and geese – among other good chain-friendly creatures — to impoverished families, hoping to help lift them up and enable them to be more self-sufficient.
So how, you may ask, is this green?
These animals help turn dependent people into ones who can provide their own food, which is about as “sustainable” as it gets. In Heifer International’s case, that heifer is a source of milk for children and the potential to sell excess milk to pay for food, clothing and other necessities. With proper planning, the heifer can produce offspring that can help the gift keep on giving over multiple generations.



Barbara Kessler
Andrew Winston
Danielle Nierenberg
Anthony Swift